Update: Gennefer is no longer blogging at Jelly Flux, so feel free to visit GenneferSnowfield.com, where you can stay updated on her latest adventures in the future of entertainment and web series production.
Gennefer is a new meda entrepreneur and branded entertainment specialist with a penchant for technology and a proclivity for innovation. She is Founder and CEO of Space Truffles Entertainment, boutique digital strategy shop focused on immersive online encounters and custom cross-media content and Acclimedia, a strategic brand consulting group. She also serves as President and Chief Marketing Officer at Jelly Labs, the creative arm of Acclimedia, focused on user experience and campaign stickiness. In the spirit of collaboration, Gennefer also founded Idea Brew, a think tank for entrepreneurs, where she holds the position of Creative Director.
A veteran of traditional advertising and marketing, with experience building national and international brands across verticals, Gennefer is a world class strategist with unconventional ideas and the spirit to champion them. She has a successful track record of growing – and advancing – businesses and brands through website innovation and targeted promotions, with an emphasis on behavior-driving tactics.
A visionary with a thorough understanding of integrating brand, business and creative strategies with emerging trends and technologies, Gennefer pioneers leading edge thinking that produces real world results and translates her vast experience into actionable techniques for harnessing the power of the web in business. Marketing for more than a decade, Gennefer knows how to innovate, resuscitate and ignite stale thinking, brands and campaigns with an eye on creativity, results and profitability.
Gennefer’s posts are also syndicated at Socially Minded, the premier social media blog in the UK. In addition, she is a contributing writer for Tubefilter.tv, and also contributes to several of the Green Options blogs, as well as Triple Pundit.
